A wider market
Reach buyers and sellers across the country, beyond the circle you already know.
Sell with confidence. Settle without worry. Trade with certainty.
Buyers, sellers, traders, logistics, insurance and credit all on one platform. Deals tracked and settled on both sides.
What it is
The deal, the delivery and the money, in one place.
eBuySugar is a B2B marketplace built specifically for sugar trade in India. Buyers and sellers meet on one platform, with logistics, assurance and trade finance coming together in the same place the deal happens.
The platform has its roots in 2011, when our promoters first took sugar Trade online. It took its current name, identity and full platform stack in 2020. A trade that once moved on a phone call and a handshake now moves with every step recorded: the quantity, the price, the terms, the delivery. Both sides see the same thing. Both sides are covered.
Who it is for
Everyone who trades sugar in volume. Brokers included.
Sugar mills, traders, distilleries, brokers, exporters and institutional buyers. Anyone who buys or sells sugar in volume and wants deals that are faster to close and safer to settle.
A word on brokers, because it matters to us. The textbook view of digitising a commodity market says the platform should remove the intermediary. Anyone who has worked in the sugar trade knows better. Brokers and traders extend credit, absorb risk, resolve disputes and hold relationships built over generations. So we built eBuySugar to give them better information, wider reach and faster execution. A trader on our platform does more business, with more counterparties, than he could offline.
The broker and the trader carry functions no app has replicated. They are the trust infrastructure of this market.
What you get
Four things a phone call cannot give you.
Transparent transactions
Verified participants, recorded terms, and trades you can audit after the fact.
Four layers of assurance
Trade fulfilment guarantee, payment security, logistics support, and insurance specific to your sugar cargo.
Embedded trade finance
Built into the platform so settlement moves faster. Now in development.
Traded volume
The platform, in numbers.
407 lakhquintals traded since inception
3000+registered users on the platform
4layers of trade assurance on every deal
Questions
The ones we hear most.
How does the platform work?
Register on eBuySugar.com and you can buy or sell sugar from the same account. The platform handles tendering, pricing and settlement in one place.
Who runs eBuySugar?
eBuySugar is owned by JK India eAgriTech Limited, the Kolhapur-based firm that has traded sugar since 1981.
How do I start Trade?
Register on the platform and you are ready to place or accept orders.